PathLighter lighted cane, how to join a drug discount program, SeniorSSuperStoreS Keeping in Touch newlsetter for baby boomers, seniors, senior citizens and the elderly

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This issue of Keeping in Touch deals with more matters of interest to Prime Time Surfers:
1.) When you talk, people listen
2.) Do you, or someone you know, use a cane?
3.) Spring and the Easter and Passover seasons give us cause to reminisce
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1.) When You Talk, People Listen

How does that brokerage firm's advertising slogan go......"When so and so talks, people listen?" Well, the same can be said for the baby boomer (and older) population, according to a market research report issued in January of this year.

"Active Senior Population on the Rise; Will Comprise 11% of Americans by 2025"
(Courtesy of our friends at PRNewswire)

According to The U.S. Active Seniors Market, a new market research study published by Packaged Facts and released by MarketResearch.com, the number of "active senior" Americans -- those aged 65 to 74 - topped 18 million in 2001. As active and healthy baby boomers and "pre-boomers" age, the percentage of the American population over 64 will grow exponentially, forcing marketers to pay more attention to the wants and needs of an enormous older population.

Today's seniors are livelier than any generation before them and show no signs of slowing down as they move through their early seventies. The U.S. Active Seniors Market states that more and more older Americans are opting to work into their retirement, and many are taking up new hobbies, traveling and volunteering well into their golden years. Seniors are also the second fastest growing group of Internet users behind teens, with 18% of online seniors having gained Internet access in the last six months.

"This report clearly shows that seniors are enjoying some of the best years of their lives," said Meg Hargreaves, VP of Research Publishing for MarketResearch.com. "These older Americans are now free of mortgage payments and child care costs, and are spending their time and money on those things that mean the most to them, such as travel and dining out."

Information as to how older consumers are spending their money and what message they respond to is crucial to marketers targeting this extremely affluent and independent demographic. The U.S. Active Seniors Market provides market data and analysis on the consumer demographic, including advertising and promotion trends relating to marketers targeting active seniors.

Editorial Comment:
So, it is not by coincidence that SeniorSSuperStores came into existence. We saw the need to provide a wide variety of products and free resources that are carefully screened and selected to meet the unique needs of baby boomers to the elderly. While we are not the only online source available to you, we are striving to become unique because of our diligence in searching for just the types of free resources and handy products to meet your health, safety and financial needs. (You simply can't find some of the products we feature in most conventional stores.) This is in keeping with our motto of "Meeting the Lifestyle Needs of Mature Adults."

We encourage you to visit with us often to see the new resources and products that we are adding almost daily.

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2.) Do you, or someone you know, use a cane?

According to the American Academy of Orthopaedic Surgeons, falls are the leading cause of both fatal and non-fatal injuries people 65 and older in the United States.

And, are you aware of how difficult it is to use a cane in poor-lighted areas? Try to maneuver a cane while holding a flashlight and anything else at the same time - especially if you're not quite as steady on your feet as you once were. The product we are going to talk about is just another example of the efforts we go through to find unique products to meet the unique needs of Prime Time Adults!

The patented PathLighter(TM) cane shines light at your feet so you can walk with greater assurance and safety in dark or dimly lit areas. The revolutionary PathLighter cane not only provides the exceptional support of a traditional offset-style cane, it offers the added safety of a light built right into the shaft to help you see what surrounds you. Whether going up or down stairs, getting into the car, or finding your way in dimly lit areas, the PathLighter provides an extra degree of security and comfort. And because the light switch is on the end of the handle, it's easy to turn on with a simple push of a button.

To find out more about the PathLighter amd other canes (with and without lights), go to our Mobility and Lift Seats department.

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3.) "Making Happy Memories"

Spring and the Easter and Passover seasons give us cause to reminisce and think of happy memories in our lives.

(Courtesy of Marcia McGuire at Pleasant Memories to You.) Marcia is skilled in the art of helping us remember the happy times in our lives by way of keepsake videos for all occasions. She takes your photos and video tapes and skillfully creates a treasured keepsake video that has page turns, fades, slides and more. To learn more, visit her site at Pleasant Memories to You.)

A grandmother was telling her little granddaughter what her own childhood was like: "We used to skate outside on a pond. I had a swing made from a tire; it hung from a tree in our front yard. We rode our pony. We picked wild raspberries in the woods." The little girl was wide-eyed, taking this in. At last she said, "I sure wish I'd gotten to know you sooner!"

That's a cute story, one repeated often to others, because it is so true. Those past happy times are the fuel we need to make life worth living. It's healthy to savor memories. James Barrie said, "God gave us our memories so that we might have roses in December."

Reminiscing back to a particular happening in your life that holds an endearing corner in your heart, will bring more happiness and better health than you can imagine. It doesn't have to be something big or dramatic, but just some small little thing you fondly recall. Most of us miss out on life's big prizes. The Pulitzer. The Nobel. Oscars. Emmys. But, we all had life's small pleasures: a pat on the back, kiss behind the ear, a four-pound bass or a full moon. Remember how just finding an empty parking space, watching that crackling fire, experiencing a delicious meal or taking in a glorious sunset rewarded your soul with gladness. We can't sit back and fret about missing out on all those grand awards. It's the tiny delights, plenty for us all, that make the next day worth living.

Sometimes regrets or "should-have-dones" get in the way of joy and remembering happy memories. William Shakespeare said, "Let us not burden our remembrances with a heaviness that is gone". Mark Twain adds, "When I was younger I could remember anything whether it had happened or not." It's easy to conjure up bad memories to an extent that it makes us sick. Everyone makes mistakes daily, so choose not to worry about them which sometimes takes some mental gymnastics.

Our minds can make themselves depressed if we don't work on them. Some ways to control your mind and prevent depression are:
* Think of the happy times, not dwelling on sad ones. Take a moment and count five things good about your life. Write them down and stare at just those particular blessings.
* Keep your mind active and get plenty of rest and regular exercise - walking, swimming or any activity that you enjoy.
* Learn to recognize, and then to "reroute" negative thinking patterns.
* Stay in brightly lit rooms on dark days. Exposure to the sun and bright light seems to regulate the body's production of elatonin, produced by the pineal gland and prevents the blues.
* Have some dreams or goals you want to accomplish this week, month and within the year. Collect a bunch of wishes that you can get to work on, not just stare at and fancy.
* Counter stress with action. The best antidote to fatigue and depression is physical work. Think of your metabolism as a fire. You start a fire first by using little pieces of wood called kindling, and then gradually adding larger and larger pieces of wood until you have an inferno. If you are too tired to imagine doing aerobics for forty-five minutes or an hour, start doing something! As you get better, add more. At the end, your stress levels will be reduced, your mood will be better, and you'll have renewed energy.

Life is what happens while we are busy making other plans as A.J. Marshall tells us. You're in the middle of a happy memory right now, this very second. Make it a pleasant one and the next one will be just as welcomed, life will be happier and others will love being with such an amiable person. You bless others when you take care of yourself. Remember, the main thing is to keep the main thing the main thing. We all need happy memories and good times to make life worth living.

Wrinkles in Time
Not too long ago, we visited the old prairie Homestead
Of great-grandpa and grandma Qualman.
Wandering in and out of the weathered doors,
We reminisced where these faithful ancestors walked and ran.
Some of us took home dusty articles, treasures from their past
And pondering thoughts of how memories of our own lives would last.

Would our children want to remember how we loved and valued our own worth
And gather valued bits and pieces of our experiences here on earth
Or let us be lost as many of our forefathers are in that proverbial foggy blur?
Imagine being forgotten, no scrapbooks, a blithe journal or musing picture.

With noble resolve we cherished those articles, portraits and memoirs of their past
Adding our own wide-eyed eagerness to savored pleasant memories we hope will last.
So when others journey along the path we wandered in life, true to those held dear,
They'll discover the wrinkles in time we left behind gleaned from year to year.

Thank you, Marcia, for sharing your thoughts with us.

If you want to share your thoughts and memories like Marcia has done, just send those to us at mail@seniorssuperstores.com.

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So, until next time, here's goodbye. Remember, if you want us to add any resources or items of interest, just drop us an email from the SeniorSSuperStoreS Contact Us page. Watch your email box for future newsletters!

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Until next time, happy Prime Time Surfing!